Ali Bora Isbulan, General Manager, TAV Operation Services, Turkey

Speaker Biograghy: Ali Bora İşbulan graduated from Bosphorus University, Department of Mechanical Engineering in 1998 and received his MBA in 2000 and Master’s degree in Industrial Engineering in 2002 from Texas University. He began his professional career at Yeşim Tekstil and worked in various managerial positions assuming responsibilities in internal audit, international projects and production between 2002 and 2010. He served as Egypt Country Director at Yeşim Tekstil before joining TAV. Ali Bora İşbulan joined TAV Airports in 2010 and he is serving as the General Manager of TAV Operation Services, which handles operations regarding commercial area allocation, leasing of advertisement and promotion areas, TAV Primeclass, CIP Lounge Operations, TAV Tourism, TAVPort Travel Portal, TAV Passport loyalty card programme at the airports operated by TAV in Turkey, Georgia, Tunisia and Macedonia. İşbulan has attended various local and global conferences as a guest speaker, delivering speeches and giving seminars on change management and lean thinking.


Day 2 - 11 March
Session:
Commercial Development, Concessions, Retail & Media


11:05 - 11:30 - Conversion of passenger services to a successful loyalty programme that provides privileges at the airport
Synopsis: The airport companies cannot touch the passengers directly. The only connection between the passenger and the airport company is complaint/comment feedback related to operational issues. This means there is a lack of information to develop company strategies and create new products to make passengers’ travel easier. We can touch the passenger directly and influence their behaviour while travelling, though a membership programme that provides fast track, car park benefits, lounge services and transportation benefits, among other things. In addition to our B2B customer profile, we have gained more than 12,000 satisfied B2C members.

Audience will learn: