Vienna Airport

Speaker Biograghy: Adil Raïhani, born in Morocco and raised in the Netherlands, has been working in retail and F&B for 25 years (18 of which in travel retail). Adil spent much of his career with The Nuance Group working and living in 6 different countries between 1997 and 2012. In his last position as Director Sales & Operations Europe, Adil set up a central Sales & Operations organization before developing the new Duty Free Store concept which has been rolled out throughout Europe. Adil joined Vienna Airport as Senior Vice President Centre Management in 2012 tasked with a turnaround program redeveloping the commercial offer and driving up revenues. Since then, 95 Shops and restaurants have been opened or renovated admitting a major investment in the commercial landscape at VIE. In November 2012, Adil has been elected to the Board of CEETRA (Central Eastern European Travel Retail Association), serving his second term.


Day 2 - 11 March
Session: Commercial Development, Concessions, Retail & Media

15:50 - 16:15 - Optimization & Business Intelligence for a future-proof retail strategy
Synopsis: Are you wondering whether the assignments of your gates lead to maximum retailing revenues? This and other retail planning challenges have become essential and difficult to manage with “self-made” solutions - while the available tools are limited. To increase efficiency and ensure a sustainably profitable operation for airport and retail operators, optimizing gate allocations, outlet relocations or opening hour adaption to passenger streams need the support of business intelligence and predictive analysis solutions: With the goal of creating a “future proof” platform supporting their continuous retailing optimization, Vienna Airport took the industry lead in cooperation with BEONTRA/ Lockheed Martin.

Audience will learn: