Speaker Biograghy: Kam has been the Chief Commercial Officer for Budapest Airport since September 2013. He is responsible for all passenger and business-related commercial and marketing activities with airlines, ground handling, retail, advertising and transport providers. Prior to this role, Kam was Director Aviation at Budapest Airport since 2009, where in addition to managing the commercial airline relationships, he was responsible for airport operations. Before joining Budapest Airport, Kam gained 10 years' experience in the car rental industry, working for Hertz and Budget, and a further 11 years in the airline industry with BMI and Star Alliance GmbH in senior sales, marketing and operations roles. A British national, Kam holds various managerial qualifications including a Professional Diploma in Management and an MBA from the Open University Business School.


Day 1 - 15 March
Session: Commercial Development, Retail, Concessions & Media

13:45 - 14:10 - Budapest Airport's evolution in airport food and beverage offers
Synopsis: Kam will present the changes in food and beverage offers at the airport over a time period that saw a new terminal built, a changing passenger demographic and the optimisation of square metres to ensure that product offerings and incomes from concessionaires are fit for purpose. BUD has experienced a huge rise in airport satisfaction ratings from passengers, positioning it as one of the best in class for food and beverage offers when compared with similarly sized peer airports in Europe.

Audience will learn:

• How to utilise your available space for food and beverage options
• Finding the right offers for your passenger demographic
• Investing in staff training and development
• Actively marketing your product offers through digital media
• Key account management of concessionaires