Cissy Chan, Executive Director, Commercial, Airport Authority Hong Kong, Hong Kong

Speaker Biograghy: Ms. Cissy Chan Ching-sze was appointed as Executive Director, Commercial of Airport Authority of Hong Kong in September 2012. Ms. Chan oversees the commercial development of Hong Kong International Airport (HKIA). She is responsible for developing and implementing commercial strategies and identifying potential high-quality tenants and operators for the airport's commercial portfolio, which spans retail, advertising and aviation logistics. She also leads the commercial division in managing and growing revenue targets while maintaining a high standard of commercial offerings at the airport to enhance the passenger travel experience. Ms. Chan has a wealth of general management experience gained from local and multinational organisations, particularly in strategy formation, partnership development and managing commercial alliances. Before joining the Airport Authority, she held senior positions with major developer in Hong Kong as well as multi-national companies like Johnson & Johnson.


Day 1 - 14 March
Session: Commercial - Concessions, Retail & Media

12:05 - 12:35 - Panel Discussion: Getting the balance right
Synopsis: Many airports are challenged to deliver a commercial mix that appeals to local and international passenger groups. Understanding that different passenger groups spend and behave differently, in F&B and in retail, we discuss how active an airport can be in crafting and delivering the offer, both physically and digitally.

Day 1 - 14 March
Session: Commercial - Concessions, Retail & Media

11:35 - 12:05 - The future of airport retail in the digital era
Synopsis: As online shopping becomes popular and convenient, airports will have to revisit the retail model in this digital era. Instead of being a channel purely for transactions, airports have to entice passengers with much more inspiring experiences and hassle-free shopping. At the same time, the role of the airport retail team will have to evolve in order to add value to both passengers and retail partners in this omni-retail world.

Audience will learn: